Starting in season four, I led the art, video, and paid social media campaigns for Alone.

Dubbed “the best reality show ever made” by The New Yorker, the premise is simple: send 10 participants into the wilderness with 10 survival items and cameras to self-film—and see who lasts the longest. The danger draws viewers in, but what captivates them is the profound exploration of the human experience that unfolds.

Each campaign sought to capture the raw, emotional intensity of the participants’ journey—the grit, vulnerability, and resilience of their daily lives alone in the wilderness.